AMD Silently Launches The Radeon RX 6600 for $329

I’ve already given up on this current market, what with the immense gouging by retailers strung up by cryptocurrency mining, shortages and corporate greed.

But of course minus all of that NVIDIA really does love to joust prices up with each and every generation if RTX Turing wasn’t already a golden example of that, AMD on the other hand had typically been much more generous in terms of price to performance in comparison to their equivalent GeForce counterparts.

At least they were that being until RDNA 2 completely sideswiped NVIDIA unleashing competitive products with outright better hardware than RTX Ampere (for the most part).

So naturally as any corporation would do given that they’re very much competitive across their entire product lineup that they’d also increase prices to reflect upon that, while generally still providing much better value than the equivalent RTX Ampere GPU, the Radeon RX 6000 series is generally looked down upon with distain as AMD are no longer massively undercutting their competitor…. and of course this shitty market situation we now find ourselves in where MSRP pricing is a thing of the past.

And that brings us to the Radeon RX 6600 which apparently launched almost a week ago and completely flew right over my head, probably because it’s a really poor excuse of an entry level / mid-range component.

But then again so is the GeForce RTX 3060, which coincidentally AMD have decided to target the RTX 3060 by following with an equal MSRP of $329.

However on retail markets you can expect to procure yourselves a RX 6600 for much closer to its actual MSRP unlike NVIDIA’s RTX 3060 which are generally going for well over $800 USD.

At least here in Australia it’s much easier to obtain an RX 6000 series graphics card than it is to obtain an RTX 3000 series GPU. With even the RX 6600 XT coming in at $949 AUD in comparison to the RTX 3060 Ti which is gouged as high at $1199 AUD or greater.

NVIDIA’s MSRP pricing is probably the biggest lie over told after the Hall of Cost.

The AMD Radeon RX 6600 comes with a total of 1792 Stream Processors or 28 CU’s, which is a slight cutdown from the 6600 XT which contains 32 CU’s (2048 Stream Processors).

Although with a much lower game clock 2044MHz on the 6600 and 2359MHz on the 6600 XT performance comparisons shouldn’t be all that far apart as both graphics cards come with the same 8GB of GDDR6 with a 128-bit memory interface along with 32MB of Infinity Cache, the actual memory on the RX 6600 is clocked at 14Gbps rather than 16Gbps on the RX 6600 XT so actual bandwidth is down from 256 GB/s to 224 GB/s.

Considering the advantages that RDNA 2 brings with a 50% performance per watt improvement over its first iteration it shouldn’t come much of a surprise in knowing that the RX 6600 hammers the likes of an older RTX 2060 or even the RX 5600 XT with 36 CU’s.

However just like how the RX 6600 XT falls short to the likes of the RTX 3060 Ti which is without a doubt probably the least shittest graphics card to buy this generation if we delude ourselves with fake MSRP’s, how does this new RX 6600 fare against NVIDIA’s alleged entry-tier product, the RTX 3060?

Practically identical, with few percentage swings going either way depending on the title that’s benched even according to the vast amounts of tech urinalist shills.

But of course granted that power consumption are one of the major issues with RTX Ampere graphics cards it shouldn’t come as much of a surprise that the RX 6600 manages to effectively match the RTX 3060 in terms of performance while sipping power in comparison.

With a Typical Board Power value of just 132W it’s a pretty dominate display that the RX 6600 walks away from the RTX 3060 at least in terms of power consumption. RDNA 2 products generally have dominated NVIDIA in this regard but I’m guessing AMD wanted to make their efficiency crown well and truly clear as they could’ve easily given the RX 6600 higher game and boost frequencies to ensure greater performance but chose otherwise.

Because why bother? You’re getting essentially an identical product, although with 8GB of VRAM compared to 12GB on the RTX 3060. Both graphics cards come with an “MSRP” of $329 but there’s only one graphics card of the two that’ll be a guaranteed purchase for much lower than the other and that is the Radeon.

I don’t condone buying anything in this current market, but the way AMD are continually targeting their competitors at least with less suspect MSRP pricing it generally makes their products look somewhat inferior despite being the absolute opposite if one attempted to track down either a Radeon or GeForce graphics card and priced them side-by-side because even then the Radeon simply walks away the value king.

The Radeon RX 6600 is quite a pitiful, especially with its retarded MSRP but in light of the current market it’s probably one of the least shitty options of getting fucked by price gouging retail outfits.